Crafting Compelling Content
Start with Story
Facts tell, but stories sell. Weave personal anecdotes and case studies throughout your presentation to make abstract concepts tangible and memorable.
Use the STAR Framework
Situation, Task, Action, Result. This storytelling framework helps you structure case studies and examples in a clear, impactful way.
Create Quotable Moments
Craft 2-3 memorable one-liners that encapsulate your key messages. These become your audience's takeaways and social media shares.
Content Checklist
Remember: Your slides support your message, they don't deliver it. Use visuals, not walls of text.